Thursday, 8 October 2015

Fashion with Elevon World, The Biscuit Factory, Newcastle..

Hello lovelies!

In the midst of all of the Fashion Month madness, I was pleased to see a local event advertised from Elevon World showcasing up and coming design talent.  I'm neither special, nor rich enough to be granted access to London Fashion Week, as much as I'd love an invite to the Burberry show (Christopher Bailey, if you're reading ;) ha!) but £15 a ticket for a local fashion event is not to be sniffed at, so my lovely niece Rachel and I headed to The Biscuit Factory in Jesmond to see what it was all about.  I love runway shows of any kind; an excuse to dress up a chat about new collections and ideas is the perfect night out for me, so I was eager to see what was in store for us.

The Biscuit Factory is a beautiful art gallery, slap bang in the heart of Jesmond and about a twenty minute walk from Jesmond metro station (there's also a huge overflow carpark opposite).  On arrival we were greeted by a couple of members of the Elevon World team who checked off our names and sent us on our way to the show room.  As it was our first Elevon World event, we bought standard admission tickets at £15 each, but there were some VIP packages and goodie bags available for tickets at £20 and £30 respectively, guaranteeing a seat on the FRow.  We grabbed a drink at the bar and made our way to our seats (three rows back, with a perfect view!).

Post show selfie with my lovely Rachel!

We were quite excited to see that even though we were in the cheap seats, we were given a fab little goody bag too, with information on the designers, exclusive offers and a bag of Proper Corn, perfect as we hadn't eaten!!

The first designer to showcase was Rebekah Clegg with her collection 'Reflect'.  She was inspired by Newcastle's scenery and featured images of some Newcastle architecture printed onto the clothes.  She also incorporated lights which looked amazing when the runway lights went down.  I absolutely loved Rebekah's collection and thought it was really wearable.  Her prints were modern and fun against a white satin backdrop and the addition of the lights really added to the workmanship.  Really interesting and unique.








Next on the runway was Oxygen London, which featured the most exquisite tailoring paired with chainmail to give each outfit a unique twist.  The collection reminded me a little of All Saints; quite neutral colours and a tailored fit giving a beautifully structured finish.






As well as the catwalk stuff, the evening featured a variety of speakers covering everything from business, to fashion and blogging. The first was David Reay, formerly of Barbour, who has a wealth of experience in aiding businesses through the startup process and with fashion in mind, gave a great speech about the processes involved in trading globally, sourcing and production.

David Reay

Second was the absolutely brilliant Victoria Anderson, who really championed the freedom of self-employment.  She owns three businesses with one specialising in marketing, a key player in helping any new business to grow.  Victoria was a great speaker and was hilariously funny; I've been self-employed since graduating from university so it was great to be able to relate to everything she had to say.

Victoria Anderson

Back to the fashion, the third presentation was from New York based Lena Yoo, with her collection 'Rebellion'.  Her collection was a crossover between high-end and street style and was much edgier than some of the others shown.








Georgia Madge was up next with her collection Anamorphosis.  This presentation reminded me a little of McQueen's work.  I loved how well tailored each look was and how Georgia managed to create unique looks that were totally wearable.  The runway is a great place to experiment with fashion and she achieved this beautifully.





 The look that felt very McQueen!


At this point in the evening there was a short break, but sadly this was the time we had to leave as much like a pair of Sunderland Cinderella's, we had to catch the last metro!!  The showcase was brilliant and we were so disappointed to miss the final two collections and some more of the wonderful speakers; it was a total error of judgement and next year I'll definitely be driving so we can stay for the duration.

Elevon World put on an amazing event.  It was so humbling to get the chance to appreciate the talent of some wonderful designers right here in the North East-we'll definitely be attending the next one (FOR THE WHOLE SHOW!!!).

Until next time lovelies, thank you for reading!

xxx

For more information on the designers visit http://www.elevonworld.com


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2 comments

  1. I love that Newcastle has it's own Catwalk shows - looks like a lovely way to spend a night out x

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